Big Boys Toys Introduces The All New Woman’s World

The Show

The Middle East’s premier luxury, innovations and technology expo is proud to introduce a new feature to its 7th edition, an area dedicated exclusively to women’s products and services.

With an important number of exhibitors targeting affluent female consumers, BBT is proud to launch a zone to exhibit the world’s most unique and exclusive in women’s luxury lifestyle.


Why UAE & Audience Profile

The United Arab Emirates (UAE) is a dynamic country boasting one of the world’s highest income per capita. It is one of the world’s most pivotal trading hubs, in a region that offers lucrative business projects.

The UAE is home to over 182,000 high net worth individuals. Across the GCC, women control between 20 and 25 percent of the high-net-worth assets.

With an important number of exhibitors targeting affluent Emirati women and expat consumers, it made sense to introduce a zone allowing women the luxury to enjoy and discover some of the show’s most exclusive products and services in a ‘women only’ feature.

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