Italia Independent and adidas Originals in New York for the launch of the new Limited Edition

New York, 29 March 2017 – The event to launch the adidas Originals by Italia Independent glasses, inspired by the ’70s and available in a limited edition, will take place in New York.

Originating from the well-established collaboration between the two companies, the new 70s Inspired Limited Edition comes in two models, one for men and one unisex, available in two different colors: matt brown Havana and matt black and white.

The event will be taking place in Pioneer Works, a 25,000ft industrial location in Red Hook, Brooklyn, the district that was the inspiration for this limited edition. Entertainment for the evening will be provided by a DJ set by Little Louie Vega.

These new glasses come in two models: a unisex one with a rounded shape and slightly squared one for the men’s version. Both models are made entirely of cellulose acetate, with silver lenses for the matt black and white version and brown lenses for the matt brown

BROOKLYN, NY – MARCH 29: Sunglass product on display at the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )

BROOKLYN, NY – MARCH 29: Diane Veras attends the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )

BROOKLYN, NY – MARCH 29: Dyme-A-Duzin (C) and guests attend the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )

BROOKLYN, NY – MARCH 29: Gianni Lee attends the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )

BROOKLYN, NY – MARCH 29: A view of the crowd at the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )

BROOKLYN, NY – MARCH 29: Jazmin Grimaldi attends the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )

BROOKLYN, NY – MARCH 29: DJ plays music at the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )

BROOKLYN, NY – MARCH 29: Logo and signage at the Italia Independent x adidas Originals Limited Edition 70’s Inspired Collection Launch Event at Pioneer Works on March 29, 2017 in Brooklyn, New York. (Photo by Rob Kim/Getty Images for Italia Independent )