The first wet n wild® line for the face that helps eliminate the flash effect
The make-up for a perfect shot! The age of the selfie and photos with friends is right at its height, and the temptation to immortalize every moment with a snap is never far off… so what if we could make every shot perfect?
With the Photo Focus™ line, you’ll never fear the flash again. The products in this range – Photo Focus™ Pressed Powder, Photo Focus™ Foundation and Photo Focus™ Concealer – have been tested in a variety of lighting conditions (7), with impeccable results!
Unlike normal products, whose white particles reflect the light, creating a flash effect on the face, the Photo Focus™ products boast an anti-flash, light-adjusting technology that guarantees a matt effect and helps to diffuse the light.
PHOTO FOCUS™ FOUNDATION
Your skin can look better than ever!
The new foundation for perfect skin has been carefully tested on photos taken specially for this purpose in 7 different lighting conditions, to verify the flawless make-up effect.
The special formula, with a compound that diffuses the light, reduces reflection to a minimum, guaranteeing a matt effect for perfect skin.
Characteristics:
- Innovative, long-lasting, high-performance formula with light-adjusting pigments
- Compound that adapts to the light, preventing the whitish look that can spoil photos
- Tested in seven different lighting conditions, with and without flash
- Free from oils, parabens, sulphates and fragrances.
Shades: 6
- Classic Beige
- Rose Ivory
- Amber Beige
- Soft Ivory
- Nude Ivory
- Golden Beige
PHOTO FOCUS™ PRESSED POWDER
Natural in every light!
The perfect ally for your make-up… and your smartphone.
A pressed powder with pigments that spread the light across the skin, with a fine layer of silky perfection for a natural look both in everyday life and in your photos.
Apply it directly to the skin, or on top of Photo Focus™ foundation, for a flawless effect.
Characteristics:
- Fixes make-up with an incredibly soft, satin finish
- Reduces shine on the skin during the day
- 3 shades for all complexions
Complex polymers aid application, while the nylon and silicone enhance the silky effect.
The light formula guarantees a natural light and a flawless finish.
Oil-Free, Gluten-Free and Fragrance-Free.
- Warm Light
- Natural Beige
- Golden Tan
CONCEALER
Along with Photo Focus ™ Pressed Powder and Foundation, this bright, creamy concealer enhances the natural beauty of the face, for a 100% photo-proof make-up!
In short? Instantly lights up and perfects the appearance of the skin, by concealing blemishes and dark marks.
Characteristics:
- Tested to prevent the whitish look in photographs taken in 7 different lighting conditions
- Minimizes imperfections
- Its complex polymers aid application, while the Chamomile flower extracts help improve the appearance of dry, dull skin. With vitamin E to improve consistency and maintain the right level of moisture
- Gluten-Free and Fragrance-Free.
